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Working powerfully with internal stakeholders
1. Who are they?
This module covers...
1.1 What do we mean by stakeholders (10:31)
1.2 Stakeholder mapping techniques (23:01)
Stakeholder mapping templates
Knowledge check
2. Understanding them
This module covers...
2.1 What do we need to know? (15:03)
2.2 How do we find out? (6:21)
Stakeholder insights template (for task in 2.1)
Knowledge check
3. Involving them
This module covers...
3.1 Why involve stakeholders at all? (4:07)
3.2 Developing a stakeholder engagement plan (12:51)
3.3 Conducting great interviews and discovery sessions (27:30)
Stakeholder engagement planning templates
Knowledge check
4. Creating a win-win relationship
This module covers...
4.1 Going for win-win (9:33)
4.2 Styles of engagement (14:21)
4.3 Designing a win-win together (20:46)
Knowledge check
5. Maintaining interest and accountability
This module covers...
5.1 Keeping it constant (20:29)
5.2 Accountability and keeping them on track (47:04)
Knowledge check
6. Having difficult conversations
This module covers
6.1 Preparing for difficult conversations (18:09)
6.2 Being in a difficult conversation (39:32)
This module covers...
Putting yourself in their shoes
Understanding and respecting their position
Identifying their value
Identifying their frustrations or pain points
Writing their user stories
Creating their empathy maps
Understanding what buttons to "push" with them
Knowing who or what influences them and how to get to them
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